by Rocky Tilney | Feb 8, 2018
In Part I of our “logo mistakes” series, we discussed a few mistakes related to how you approach a logo or branding project. In Part II, we are going to discuss technical mistakes. These are more likely to occur with inexperienced designers or company founders going...
by Rocky Tilney | Feb 5, 2018
Based out of Silicon Valley, our team of artists, programmers, designers, and marketing experts works hard to deliver quality branding, design, and marketing solutions to our clients. Since founding Studio 22, we have worked diligently to adapt to the fast paced, ever...
by Rocky Tilney | Jan 22, 2018
Part I: The Approach We’ve been creating logos for a while and have learned a thing or two about what works and what doesn’t. In this post, we’ve broken up the most common mistakes of logo design into two categories: Approach Mistakes and Technical Mistakes. Approach...
by Rocky Tilney | Jan 12, 2018
In a previous post, we discussed how good design sells. However, we need to dive a bit deeper and discuss how to ensure good design sells. Design, much like anything other than grain, doesn’t do well in a silo. Design needs to be challenged and tested in order to be...
by Rocky Tilney | Jan 1, 2018
For years, good design was a bonus for companies, especially for large enterprise. They simply didn’t see the value and focused mostly on the sales process (the end point) rather than the brand. Years before I entered my career in design and marketing, I was in tech...
