Part 2 – Logo Design Mistakes and How to Avoid Them

In Part I of our “logo mistakes” series, we discussed a few mistakes related to how you approach a logo or branding project. In Part II, we are going to discuss technical mistakes. These are more likely to occur with inexperienced designers or company founders going...

Client Collaboration and Why it Matters

Based out of Silicon Valley, our team of artists, programmers, designers, and marketing experts works hard to deliver quality branding, design, and marketing solutions to our clients. Since founding Studio 22, we have worked diligently to adapt to the fast paced, ever...

Part 1 – Logo Design Mistakes and How to Avoid Them

Part I: The Approach We’ve been creating logos for a while and have learned a thing or two about what works and what doesn’t. In this post, we’ve broken up the most common mistakes of logo design into two categories: Approach Mistakes and Technical Mistakes. Approach...

Good design sells. And isn’t that the point?

For years, good design was a bonus for companies, especially for large enterprise. They simply didn’t see the value and focused mostly on the sales process (the end point) rather than the brand. Years before I entered my career in design and marketing, I was in tech...