Design Matters.
A few things on our mind.

Website Jargon Every Marketer Should Know
Marketers are inundated with technical terms and jargon on a daily basis. Here are 5 common web terms we’ve explained to help you cut through the noise.

Yes, Yes, a Thousand Times Yes: Designing to Engage
The technological developments of the past couple decades, like Google, Facebook, and many others have brought people closer together than ever before, allowing them to maintain relationships and make connections they otherwise couldn’t.

Part 2 – Logo Design Mistakes and How to Avoid Them
Design, much like anything other than grain, doesn’t do well in a silo. Design needs to be challenged and tested in order to be effective—but it also needs purpose. One of my favorite phrases is this: “Art is design absent of strategy” or “Design is art with a purpose”. Either way, you get my point. Design needs the seeds of conflict and struggle in order to sprout and succeed.

Client Collaboration and Why it Matters
Based out of Silicon Valley, our team of artists, programmers, designers, and marketing experts works hard to deliver quality branding, design, and marketing solutions to our clients. Since founding Studio 22, we have worked diligently to adapt to the fast...

Part 1 – Logo Design Mistakes and How to Avoid Them
Design, much like anything other than grain, doesn’t do well in a silo. Design needs to be challenged and tested in order to be effective—but it also needs purpose. One of my favorite phrases is this: “Art is design absent of strategy” or “Design is art with a purpose”. Either way, you get my point. Design needs the seeds of conflict and struggle in order to sprout and succeed.

Why you should include your design team in business discussions.
In a previous post, we discussed how good design sells. However, we need to dive a bit deeper and discuss how to ensure good design sells. Design, much like anything other than grain, doesn’t do well in a silo. Design needs to be challenged and...

Good design sells. And isn’t that the point?
For years, good design was a bonus for companies, especially for large enterprise. They simply didn’t see the value and focused mostly on the sales process (the end point) rather than the brand. Years before I entered my career in design and...